When someone hands you something unexpected (a charger, a snack, someone's keys), where does it go?
How often do you find yourself digging through your bag for something you know is in there?
When you arrive at your workspace, what happens to your bag's contents?
Where do you most often need to access your bag's contents?
Has the base of a bag worn or scuffed through before the rest of it?
When you're digging through your bag in low light (a dark car, under a seat, a dim bag drop), how easy is it to find what you're looking for?
How often do you decide not to get something out of your bag because it's just not worth the hassle?
When you got home with a new bag, was it bigger or smaller than you expected?
Have you ever pulled something out of your bag after being caught in rain and found it wet?
Has a zipper ever failed on a bag you owned?
Before you buy a bag, do you check how it is put together?
Have you ever been forced to gate-check a bag you planned to carry on?
Have you ever had a bag's material fail on you: tear, peel, wear through?
Has a bag ever started falling apart before you expected it to?
Have you ever had a laptop or tablet damaged inside a bag?
How many times a day do you reach into your bag while it's still on your back?
How often do you get somewhere and realize you forgot to drink water the whole way there?
Have you ever had something leak, spill, or make a mess inside your bag?
When your bag is only half full, does it still feel comfortable to carry?
Have you ever fumbled for your passport or boarding pass at the worst possible moment?
By the end of a long day carrying your bag, where do you feel it most?
Does your current bag ever feel like it's sitting in the wrong place on your back?
When your bag is heavy, do you find yourself leaning forward to compensate?
Have you ever noticed your bag pulling you backward or swaying when you walk?
Have you ever clipped or strapped something to the outside of your bag?
What do you do when your bag is full but you still have things to carry?
Have you ever bought a bag with features you never ended up using?
Have you ever been partway through a hike and wished your bag were different?
Do the loose strap ends on your bag dangle?
When you set your bag down, where does it usually end up?
Have you ever had to unpack your bag to get something at the bottom?
Have you ever had a bag liner catch on a zipper or bunch up inside the bag?
Has a buckle, snap or zipper pull on your bag ever taken two hands or come open by itself?
On a crowded train or street, where does your bag sit?
When your bag is fully packed, how heavy is it?
Have you ever looked at a strap, buckle, or loop on your bag and not known what it was for?
Have you bought a bag for a feature you later stopped using?
On a normal day, what is the longest stretch your bag stays on you?
Do you still use the bag you bought for its sustainability claims?
Have you ever left your bag in the car or under a desk because of how it looked in a meeting?
On a bike commute with a backpack, how does your back feel when you arrive?
Have you ever checked a backpack on a flight and gotten it back with something bent, torn, or missing?
Have you ever loaded a packable bag with a full day's worth of stuff? How did that go?